Want to generate more leads?
Together, we provide an effective online strategy so that your company brings in more relevant visitors and leads. We use a transparent approach and are experts in communication. Through data-driven online marketing, we make your company a Boss in Google.
Digital inbound marketing vs. traditional marketing
ContactCompared to the Inbound Marketing Method, traditional marketing is more intrusive. In this way of communicating, you push your products and services towards the customer, as it were, even if they are not necessarily interested in them. This includes intrusive media such as TV, radio, unsolicited e-mail or postal campaigns, cold-calling and magazines. With the advent of the internet, customers have the choice to choose their own interaction. Simply pushing your product/service has thus lost its effectiveness.
ContactGetting started with content marketing
The basis of Content marketing is a good strategy. We focus on creating and distributing valuable, relevant content for the right target group. In addition, we are fully committed to 'interactivity' and 'engagement'. In this way, you stimulate earned media; content created by your target group. The goal of all this is to attract your target group and convert a profitable customer. Combine paid, owned, earned and social media and you're the boss of the internet.
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The benefits of the right content strategy
A lot of information about the strategy behind creating and publishing content, but what are the real advantages? The benefits of a content strategy:
- You attract a target group that you actually find interesting. So greater chance of recruiting high-quality and long-term customers!
- Together with one of our content strategy specialists, you will set up a great content strategy and calendar.
- The content increases your organic traffic and brand awareness.
- In addition to your target group, the high-quality, high-quality and search-worthy content is also rewarded by Google. How? By placing your website or other content higher in the search engine! So double score!
- The content that has been created can be posted on any channel; from social media to blogs.
What content makes up a content strategy?
As an online marketing agency, we can use various forms of content to arrive at an effective content strategy:
Online leadgeneratie
Groeien, dat is de ambitie van elk bedrijf. Want meer groei betekent meer klanten, meer bekendheid, meer status én omzet.
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Middels een heldere merkidentiteit kom je tot de kern van je organisatie.
Wat maakt jouw bedrijf uniek? En wordt dit ook zo gecommuniceerd naar het publiek? Middels een heldere merkidentiteit kom je tot de kern van je organisatie.
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